Last week, our very own Nicole Travis, VP Client Services, spoke at the latest SheSays Mpls event, “How Brands Do Good by Doing Well.” She was part of a panel of inspiring business women across the Twin Cities, all of whom are finding unique ways to support important causes through their work. Here are some highlights:

“Make humanity sense, not just business sense.”

— Krista Carroll, Latitude

“It’s work/life integration, not balance. And being clear is kind.”

— Kelli Williams, The BrandLab

“Let go of people who don’t align with your social values.”

— Nicole Travis, Shinebox

“Think of your partners as your customers.”

— Rachel Busse, Alight

“Employees need support as much or more than customers do.”

— Annie Nelson Stanoch, Increase Your Good